Scale-Upp logoScale-Upp

    Scale-Upp · Fractional operations for UK founders

    The operations leader you can't hire yet.

    20 years leading customer operations at Redgate, Huddle and SoftBank-backed Improbable. I fix the process, coach your team, and build the tools that keep it working.

    $18M

    ARR at 120% net revenue retention (Improbable)

    £50K

    recovered with one custom tool (Aldeburgh)

    98%

    CSAT, up from 75% in 3 months (Huddle)

    1 day

    from idea to live product (Kinthread)

    What people say

    "Peter's engaging approach and insightful feedback were instrumental in breaking down silos and bridging gaps within our teams. By the end of the day, we could see a marked improvement in the synergy among colleagues, who were now more aligned and connected than ever."
    Paul McCourtHead of Technology and Security Services, Made.com
    "This 5-month engagement had Peter mentoring and coaching a number of the team leads and ops managers across the department, whilst also delivering on customer communication strategies and ensuring that business as usual processes were adhered to and refined to become as efficient as possible."
    Alex FoxHead of Customer Operations, Octopus Electric Vehicles
    "Honestly the best manager I've had the pleasure of working with. During my time working with Peter, he gently pushed me into management through coaching and training. He also worked with underperforming reports and successfully helped them become valued members of their team. I'd gladly work with Pete again any time of the day."
    Harald MaasenEpic Games

    How I work

    1. 1

      Free 30-minute call

    2. 2

      Scoping Day

      A full day of deep discovery and straight advice.

    3. 3

      Deep dive and plan

      Then a build from £3,000, monthly support from £2,000 a month, or both.

    Recent work

    Aldeburgh Coastal Cottages

    £50K recovered by making hidden maintenance work visible and billable

    £50Krevenue recovered

    Two custom tools that made hidden work visible, got it billed, and removed a day of admin a week.

    Own product

    An AI fitness app, built and launched in about 1.5 days

    1.5 daysidea to live

    A real product, from idea to live in about a day and a half.

    Kinthread

    Kinthread: a family voice vault, built in a day

    1 dayfrom idea to live

    A private place to record the stories of the people you love, in their own voices, with the songs that shaped them.

    Treasure Time

    Treasure Time: turning a proven parenting programme into software employers buy

    1scoping document that ran the whole build

    A founder with a proven in-person programme and no software experience, guided from idea to a full V1 platform using a scoping document to run the build.

    Octopus Electric Vehicles logoOctopus Electric Vehicles

    Octopus Electric Vehicles: scaling a 100-person customer ops function

    100people in the ops team

    Coaching and structure for a 100-person customer ops team through rapid growth and a supply crisis.

    Made.com logoMade.com

    Made.com: facilitation through complex change

    1 dayfacilitated session

    One day that turned frustrated teams into owners of the fixes.

    Mpowa logoMpowa

    Mpowa: fractional COO through a pre-seed raise

    9 monthsas fractional COO

    Nine months as fractional COO: the plan, the pitch deck, and an exec team pulling in one direction.

    Pollen Careers

    Pollen Careers: proving the product before spending the funding

    SEISraised

    Pitch and strategy advice for a founder about to raise SEIS funding. She raised it, and Pollen is now a live platform.

    Why me

    I have built customer operations from zero, including a 40-person global team and $18M ARR at 120% net revenue retention at Improbable. I fix process first and automate second, and now I build the software myself. I have also advised early-stage founders on fundraising narrative and investor positioning.

    Something in the business that nobody has time to fix?

    Book a free 30-minute call

    30 minutes. No pitch. You leave with a next step.

    Or send me a message peter@scale-upp.uk